Privacy policy
Last updated: June 9, 2026
Privacy Policy
This Privacy Policy describes how PennyLane (“we”, “us”, or “our”) collects, uses, and shares your personal information when you visit or make a purchase from our website and online store.
By using our website, you agree to the collection and use of information in accordance with this Policy.
1. Contact details
PennyLane
2814 Lindale Cir
El Campo, Texas 77437
United States
Email: Contact@PennyLane.shop
Phone: (979) 319-6688
2. Personal information we collect
We collect the following types of personal information when you use our store or interact with us:
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Identity data: name, billing and shipping address
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Contact data: email address, phone number
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Order data: products purchased, order value, date and time of purchase, payment status
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Payment data: limited payment information processed securely by our payment providers (we do not store full card details)
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Technical data: IP address, browser type, device information, pages viewed, time spent on pages
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Marketing data: your preferences for receiving marketing communications and your communication preferences
3. How we collect information
We collect personal information in the following ways:
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Directly from you when you place an order, create an account, subscribe to a newsletter, or contact us
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Automatically when you browse our site, through cookies, log files, and similar technologies
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From third-party service providers such as payment processors, analytics, and marketing platforms, where lawful
4. How we use your information
We use your personal information for the following purposes:
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To process and fulfill your orders, including payment processing, shipping, and returns
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To communicate with you about your order, account, or customer service requests
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To manage your account and provide customer support
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To operate, maintain, and improve our website and services
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To detect, prevent, or address fraud or security issues
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To send marketing communications (where permitted by law and your preferences)
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To comply with legal obligations and enforce our terms and policies
5. Legal bases for processing (EEA/UK customers)
If you are located in the European Economic Area or the United Kingdom, we process your personal information under the following legal bases:
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Performance of a contract: to process your orders and provide requested services
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Legitimate interests: to manage our business, improve our services, and prevent fraud, where these interests are not overridden by your rights
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Consent: for certain marketing activities and cookies, where required
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Legal obligations: to comply with tax, accounting, and other legal requirements
6. Cookies and tracking technologies
We use cookies and similar technologies to:
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Enable the basic functioning of our shop (for example, cart and checkout)
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Remember your preferences and improve your browsing experience
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Analyze how visitors use our site to improve performance and content
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Support advertising and marketing, where applicable
You can control cookies through your browser settings and, where required by law, through our cookie banner or preference center.
7. How we share your information
We share your personal information with trusted third parties to help us run our business and provide services to you, such as:
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E‑commerce platform and hosting providers (for example, our online store platform)
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Payment processors and financial institutions
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Shipping and logistics partners
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Analytics and marketing service providers
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Professional service providers such as IT support or legal advisors
These third parties only receive the information necessary to perform their services and are required to protect your data and use it only for the purposes we specify.
We may also share information when required to comply with legal obligations, respond to lawful requests, or protect our rights, property, or safety.
8. International transfers
Your personal information may be transferred to and processed in countries other than your own, including the United States.
Where required, we take appropriate steps to ensure that such transfers comply with applicable data protection laws and that your information remains protected.
9. Data retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including:
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To provide products and services and manage your account
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To comply with legal, tax, and accounting obligations
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To resolve disputes and enforce our agreements
When data is no longer needed, we delete or anonymize it in a secure manner.
10. Your rights
Depending on your location, you may have the following rights regarding your personal information:
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Right to access the personal data we hold about you
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Right to correct inaccurate or incomplete data
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Right to delete your data, in certain circumstances
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Right to restrict or object to processing, in certain circumstances
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Right to data portability, where applicable
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Right to withdraw consent at any time, where processing is based on consent
To exercise your rights, please contact us at Contact@PennyLane.shop.
If you are in the EEA or UK, you also have the right to lodge a complaint with your local data protection authority.
11. Marketing communications
If you subscribe to our newsletter or marketing communications, we will use your contact information to send you updates about products, offers, and news.
You can opt out at any time by clicking the unsubscribe link in our emails or by contacting us directly.
12. Security
We take reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, misuse, or disclosure.
However, no method of transmission over the internet or electronic storage is completely secure, so we cannot guarantee absolute security.
13. Children’s privacy
Our website is not intended for children under 13, and we do not knowingly collect personal information from children.
If you believe a child has provided us with personal information, please contact us so we can delete it.
14. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, regulatory, or operational reasons.
When we make changes, we will update the “Last updated” date below and, where appropriate, notify you by email or by a notice on our website.
15. How to contact us
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, you can reach us at:
Email: Contact@PennyLane.shop
Phone: (979) 319-6688
Address: PennyLane, 2814 Lindale Cir, El Campo, Texas 77437, United States